Qualcomm has announced ambitious plans to expand into the PC chip market, projecting $4 billion in sales by 2029. This move is part of a broader strategy to diversify beyond smartphone reliance, a promise made by CEO Cristiano Amon since taking the helm in 2021.
Key Developments
New Market Expansion: Qualcomm anticipates generating an additional $22 billion annually from new markets by 2029. The PC sector is a significant part of this growth, alongside automotive and industrial chips.
Product Launches: The introduction of the Snapdragon X processors for Windows devices marks Qualcomm’s entry into the PC space. This move challenges established players like Intel, which holds a dominant market share.
Automotive Growth: Qualcomm expects its automotive revenues to rise 175% to $8 billion, with 80% of this tied to existing contracts.
Diverse Revenue Streams: Aside from PCs, Qualcomm foresees $4 billion in industrial chip sales and $2 billion from XR (extended reality) headsets.
Strategic Vision
Amon’s strategy leverages Qualcomm’s expertise in mobile technologies, such as AI accelerators and modems, to capture new market opportunities. This includes potential expansion into data centers, aligning with the AI boom.
Market Context
Qualcomm’s diversification efforts are partly in response to potential shifts in partnerships, notably with Apple, which might stop using Qualcomm parts by 2027. The company’s growing sectors aim to counterbalance any such losses.